Exhibition Design — Furniture Fair Cologne 2015

Furniture Fair Cologne 2015 Wogg Liva collection by Benny Mosimann exhibited on a stepped wall

Clear the stage for furniture

The presentation space for the furniture in the WOGG LIVA product line by Wogg is a wall display with multiple tiers staggered in depth and height. The structure extends across the entire length of the stand and is the main attraction of the exhibition. The different depth levels are clearly recognisable by their distinct shades of blue. The platforms are also at different levels, with their surfaces – like the floor – finished in a light grey hue. The result is a stage on which all the stars share the spotlight at once. In addition, the multi-tiered design offers a perfect view of the entire furniture line. The front of the exhibition is open on three sides, inviting visitors to have a look as they stroll.

Furniture Fair Cologne 2015 Wogg Liva collection by Benny Mosimann exhibited on a stepped wall
Furniture Fair Cologne 2015 Wogg Liva collection by Benny Mosimann exhibited on a stepped wall
Furniture Fair Cologne 2015 Wogg Liva collection by Benny Mosimann exhibited on a stepped wall

Furniture Fair Cologne 2015

Booth concept for the Swiss furniture manufacturer WOGG
IMM Cologne, Germany
Realisation 2015
Photos Constantin Meyer

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